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Fred
Since 1936, Fred has distinguished itself with its bold collections, colorful stones and singular universe. "Modern Jeweler Creator", these three words are the ones chosen by Fred Samuel to define himself. Dozens of years later, Fred continues to shake up the codes of jewelry and still expresses himself freely by giving life to precious lines, made to illuminate every moment of life.
The story of an iconic founder
« Moderne Joaillier Créateur ». C’est ainsi que Fred Samuel aimait se définir lui-même. Fred Samuel né en 1908 en Argentine. A 16 ans, il s’installe en France. En 1936, il fonde sa maison et puise son inspiration dans les perles multicolores, les coquillages et ses souvenirs de l’Argentine. Fred Samuel ne tarde pas à se faire un nom dans le Tout-Paris. La créativité de ce dernier resplendit. La lumière, la mer et la vie sont la source de son art. Aujourd’hui encore, l’ADN de son fondateur résonne dans la marque FRED. La liberté, le raffinement, la joie se ressentent dans chacune des créations de la Maison Fred.


FRED'S KNOW-HOW
Force 10: the iconic collection
It's hard to separate Fred from his best-selling Force 10 collection. Fred Samuel created the first Force 10 in 1966. This bracelet carries many symbols. First of all, his passion for the sea and for the "French Riviera"... But not only. Fred Samuel also drew his inspiration from his sons, who practiced sailing and went on to become great champions. A braided steel cable recalls the rope and a gold buckle... The mythical creation was born. The Force 10 bracelet can be worn in a thousand and one ways, and its timelessness makes it very appealing. The collection, both casual and precious, appeals to all, men and women. Find the most beautiful models of the House of Fred on Lepage.fr.

Fred: a true ode to life
"Live the Joy". Since its inception, the House of Fred has celebrated sunshine, life and happiness... everything that the French Riviera meant to its founder Fred Samuel. Each piece of jewelry invites you to celebrate life's little and big moments. For two, with friends, with family... Complicity, laughter and moments of sharing: FRED jewelry is worn every day. Fred jewelry is also a precious gift that will accompany you in the most important moments of your life. Force 10, Pretty Woman, Chance Infinie, Pain de Sucre... Discover or rediscover Fred's creations, pieces synonymous with brightness and modernity.



LIVE THE JOY !
FRED'S COLLECTIONS ON LEPAGE.FR

